Audience: Organizations that are serious about equity, ready to dig deep and be vulnerable
This visual system came alive through careful choices and extensive client collaboration:
✨The tan background: color of skin, humanness (and to remind us that white is not default and should not be the standard)
✨Monochrome photos: accentuate form and action over appearances
✨Colors: acknowledge this nation—that the present lack of DEBJ in this country is a result of our historic and present choices
✨Fingerprints: personalize and reinforce what all humans have in common
✨Words made from multiple typefaces: inclusion + a demonstration of how things are much richer when very different elements come together to harmonize
